SEO Agency Melbourne

SEO Agency Melbourne

Melbourne SEO Services

Keyword Research

We perform keyword research to give you an idea of demands of your offerings in the market. This helps us clear out the scope and find out keywords which actually means business to focus on throughout the campaign.

Competitor Analysis

In SEO, it's important to identify your competitors, what keywords are they ranking for and traffic they get. This helps us build an effective, profitable and realistic strategy to help you boost your search engine performance.

Technical Fixes

Technical aspects are the building blocks for your website’s SEO. We will conduct a proper website quality audit to find out the technical fixes and optimisations needed to set up a perfect technical foundation for your website.

Content Plans

After finding out keywords that are important to your business, we create content briefs, outlines and calendars to help your writers create SEO-optimised articles based on our thorough research and competitor analysis.

Local SEO

While generating leads from your website is great, getting qualified local leads is even better. Local SEO ensures that your website shows up when your potential customers are searching for your products and services in your locality.

Link Building

Links are Google’s way of knowing your website and content is authoritative and trustable. If your content is shared and linked to by other websites in the industry, it can help to send the right signals to search engines to help you rank higher.

Ready to generate quality organic traffic, increase leads, and improve your digital presence with SEO? Our experienced Melbourne SEO consultants are here to help. We offer affordable & effective services that can be customised to meet the unique needs of your business. Get in touch with us today to discuss how we can improve your organic search performance.

Trusted By Australia's Leading Brands

Some of our recent portfolio

Web Design Sydney - Balance Recruitment
Balance Recruitment
View Case Study

Balance Recruitment

Online Shop, Bespoke
View Case Study


Terrigal Dental
Terrigal Dental
View Case Study

Terrigal Dental

Your Website Growth Partner

At our Melbourne SEO agency, we believe that a successful SEO strategy should align with your business objectives and support your business. We’ve worked with businesses of all sizes across Australia to drive website growth and achieve tangible business results. We understand that every business is unique and do not believe in a one-size-fits-all approach but craft a personalised SEO strategy for every business.

Experience the power of organic traffic as we partner to unlock the full potential of your online presence. As a trusted Melbourne SEO agency, we understand the importance of aligning your SEO strategy with your business goals. Discover the possibilities of website growth with us.


Melbourne Local SEO Experts

If you are a business in Melbourne with a website, local SEO is a must. You surely would not want to miss out on the potential customers around your business locations. Local SEO enables you to appear in location specific searches. For example, if you are a construction company in Melbourne, your website needs to appear in the Google search results when someone searches for a construction company near me in Melbourne.

Our team specialises in local SEO strategies designed to enhance your visibility in local search results. We aid our local SEO campaign with citations, directory listing, GMB optimisations, Google Maps, and localised content that focuses on location-specific keywords.


How does Search Engine Optimisation Plan work?

Get in touch

Get in touch

Our initial process is to understand your business and goals. This starts when you simply reach out to us through a phone call or email. Our Melbourne SEO specialists will begin with a brief complimentary initial SEO audit of your website to understand your current situation and identify potential areas for improvement. This SEO audit will serve as the foundation for developing a custom SEO strategy that aids to your specific needs and goals.

Discuss the plan

Discuss the plan

After knowing your SEO goals and brief strategy assessment we will come up with a proposal for an SEO services plan and discuss it in a kickoff meeting. During this, we will map out the ongoing SEO tasks and set milestones with activities. This is done after completing an in-depth SEO audit intended to accomplish your desired SEO results within the first month. We will figure out technical, content and backlink tasks we need to do inorder to improve your search engine rankings.

Get Started

Get Started

With the monthly SEO services, plan, and process in place, our actual SEO implementation sprint finally starts. Usually, the implementation of the issues and fixes starts in the second sprint after completely figuring out the SEO strategy. During this phase, we start fixing the technical issues, improving existing content, submitting local citations, adding new content and working on outreach & backlink acquisition. The process repeats on a monthly sprint basis with necessary customisations.

Website Quality Audit 

Website quality audit precisely helps us to carve out a complete SEO strategy for your website. The deliverables of this audit are the list of technical and content tasks to help improve your SEO performance. During this, we take into account data from various sources and SEO tools, to do a deep analysis of your website broken down into technical and content aspects.

After gathering all the required data into a place, we assess various factors that can impact your website’s SEO performance, such as website structure, URL errors, title/meta tags, backlinks, mobile friendliness, security, and more. With this valuable information, we can work on your website’s strengths and improve its weaknesses. This audit ensures necessary steps that your website is SEO-friendly, is following SEO standards, and provides a flawless user experience.

Content Planning

Content is precisely what you need and what customers are looking for in your website. Whether it be a product description, a pdf doc, news article, image or video, you will need information on your website. Content audit is performed by our SEO specialists to ensure your existing pages and content are optimised for SEO.

While content audit includes the assessment of your existing content, content planning focuses more on creating new content and optimising the existing ones. We perform thorough competitor keyword research and analysis to find out the keywords you are missing out on. After finding out, we develop a content strategy to plan and implement the findings.

No Lock-In Contracts! We are committed to helping you grow your business and we do not believe you should be charged without your consent and approval. Our SEO Agency services do not come with Lock-In contracts and in fact, you only pay for services you actually need for your website. Partner with a dedicated SEO Agency that cares.

Link Building 

Link building is regarded as one of the pillars to help you rank in the search engines results page. Authoritative websites linking to your website can help Google better understand your content while increasing trustworthiness and authority. We deploy white hat link building techniques to help you get links from relevant and authoritative websites that actually matter.

Backlinks are not just helping Google calculate your credibility and domain strength by passing the link juice. It is also a source of traffic and trust builder for your audience if the site linking to your website has good traffic and authoritativeness. Our outreach and link-building strategies involve reaching out to bloggers, news websites, and journalists to distribute your content effectively.

Competitor Analysis

If you want to rank in the first position, you will definitely want & need to know what the top 3 search results websites are doing to improve SEO. Analysing your competitors gives us an idea around what is currently working for SEO and understanding the strategy so that we can create our own.

We gain valuable insights into their SEO plan and this analysis strengthens our understanding of your industry’s keyword landscape while uncovering new opportunities for your website. From knowledge of keywords, links, content and website strength, we can craft a perfect SEO plan based on real time findings.

Don’t miss out on the power of SEO – reach out to our Melbourne SEO consultant today to discuss how we can take your organic visibility to new heights!

Sprint Based SEO Services 

At Nirmal Web Studio, we are fans of sprint-based models for SEO services creating meaningful and effective plans to achieve your website goals. This approach ensures transparency, flexibility, and cost-effectiveness for our clients.

With sprint-based SEO, you’ll know exactly what deliverables to expect, and only pay for the services you truly need. We understand that every business has unique requirements, so we offer a customizable website growth plan tailored to your specific needs. Our goal is to provide you with hassle-free SEO services that deliver results.

Frequently Asked Questions

Undoubtedly, SEO is effective and doing pretty well for businesses. It continues to be one of the best digital marketing strategies as of 2023. While SEO tactics may evolve with algorithm changes, the fundamental principles of optimising websites for search engines and providing valuable content to users remain unchanged. 

Competitor analysis plays a crucial role in shaping an effective SEO strategy. Analysing your competitors gives us valuable insights to discover the current scenario of SEO in your industry or niche.

This analysis helps identify new keyword opportunities, discover content gaps, and refine your own SEO tactics to outperform your competitors. Understanding the successful SEO strategy of your competitors and leveraging the insight can improve your SEO strategy and the chances of ranking higher in search engine results.

There is no definite set of factors to affect SEO. But there are several key factors that are known to influence search engine rankings. The relevance and quality of your website’s content, keywords optimisations, user experience, backlinks profile, website performance, mobile-friendliness, and more. Search engines like Google use complex algorithms that take these factors into account when determining the rankings of web pages in search results.

On-page SEO focuses on optimising various elements within your website or web page, including content, meta tags, headings, URL structure, internal linking, and site architecture. It makes your website fundamentally ready and understandable for search engine rankings.

On the other hand, off-page SEO, on the other hand, involves activities outside of your website, such as building backlinks, social media marketing, and online reputation management. Off-site SEO helps establish your website’s authority, credibility, and relevance in the eyes of search engines and other online platforms.

Local SEO is surely necessary to help you bring in customers around the place you serve. If your services are location specific or if you serve around your areas, local SEO should not be missed.

Local SEO has accounted for more qualified leads in these cases and if you want your website or business to be present when the local people are searching, you must not skip it.

There is no single straightforward answer to this question. The time taken to see SEO results can vary with different factors some of which may not be in our control like the changes in Google Search Algorithms. SEO is not a short-term marketing effort like Google Ads which can yield results quickly like in a day or week. 

No SEO agency should make a promise like this as SEO is a long-term strategy that requires patience and continuous effort. While some improvements can be seen within a few months, significant results may take six months to a year or even more. 

It is definitely possible to do SEO on your own. But hiring a professional SEO agency like ours can make a huge difference. We have the expertise, experience, and resources to navigate the complexities of SEO effectively. 

If you plan to do SEO work on your own, you might come across challenges very often if you are not a professional SEO expert. On the other hand, we stay on top of the latest trends, algorithm changes, and best practices, allowing them to implement strategies that deliver optimal results. Most importantly, working with an agency frees up your time to focus on other important aspects of your business, while the SEO experts take care of improving your organic visibility.

The cost of SEO services in Melbourne can vary depending on several factors, such as the scope of work, the competitiveness of keywords, the size of your website, and the expertise of the SEO agency.

Our SEO and website growth plans start at $99/hour + GST. But this might change according to your needs and requirements. Send us a message or give us a call to get a free estimate for your SEO needs.

Our SEO services are crafted to bring effective results for your business by improving search engine rankings. This includes tasks at various levels like conducting keyword research to identify high-potential keywords, optimising your website’s technical aspects, creating high-quality content, building authoritative backlinks, and staying up-to-date with search engine algorithm changes. By following best practices and continuously optimizing your website, SEO services can help your website climb the search engine rankings,  increase its visibility to potential customers and ultimately aid your lead generation.

SEO is something you can not ignore if your website is crucial for business. By optimising your website for relevant keywords, you can attract potential customers who are actively searching for the products or services you offer. SEO can help you establish a strong online presence in the Melbourne market in the long run.

Contact Us

Interested in
working together?

  • Hidden
  • Hidden
  • Hidden
  • This field is for validation purposes and should be left unchanged.